Content optimization is the process of refining and tweaking your content to match a userâs search intent, rank in search engine results pages (SERP), and improve the quality and readability of your asset. Sounds tricky, right? As an agency, maybe youâre optimizing content in-house, or perhaps youâre outsourcing projects to an SEO professional. Either way,…
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To pay or not to pay? It’s the question every startup asks when it’s time to market itself. Paid traffic is a solution many use to gain visibility and generate sales instantaneously. Sure, it can produce fast results. But it also burns through your money just as quickly. Not a good start to a (hopefully)…
Read MoreHereâs an all-too-familiar scene: Youâre a marketer. Your CEO walks into your office. âWhy donât we have more reviews, dammit?â You try to tell them it isnât that easy, that getting reviews is really hard and they should be grateful for the three you have, but they wave you aside. âGet more reviews.â They leave,…
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In the summer of 2020, following the brutal murder of George Floyd at the hands of a white police officer, our country saw a surge of anti-racism education and social justice activism. While the system in place remains broken for Black and marginalized communities, the sheer display of heightened awareness about how many of us…
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Since the beginning of time (or at least the beginning of Verblio), agencies have loved our white label feature. There was one major area for improvement, though, and last month, our product team made it happen. Tell ’em, Char: White Label, What? Hold up. Rewind. If youâre not already familiar with Verblioâs white label feature,…
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Verblio’s podcast has a new look, name, and mascot. Please welcome… (underwater drumroll in space): Rebranding is Demanding While âThe Verblio Showâ was a great name for getting the podcast off the ground (and a full year of episodes!) we decided it was time for a name that tells people a *little* more about what…
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